All eight Southern Nevada Jamba Juice franchise locations will participate in the month-long campaign, which ends August 28. Bucks For Books raises funds to promote the importance of literacy in Clark County. As part of the campaign, the eight Jamba Juice locations will accept donations from customers and employees. In exchange for the donation, the customer or employee can write his or her name on a Bucks For Books card that is then publicly displayed in the store.

The proceeds from Bucks For Books support Clark County READS, which provides books to students, classrooms, and school libraries throughout the Clark County School District as well as recruits and trains volunteer reading tutors to work with struggling readers.